Hybrid
Marsal Al Arab — Hotel Lobby
Marsal Al Arab · Jun 2026
Production Thowt productions
Visual Creator · Czech Republic
Freelance Filmmaker & AI Visual Creator
A new-generation visual creator blending cinematic storytelling with cutting-edge AI tools. With a strong background in camera and film work, I bring a cinematic perspective into generative media — working on campaigns for major brands, leading workshops for international clients, and helping shape the workflows behind Fameplay, one of the first large-scale AI audiovisual productions in Czech Republic.
Showreel
The Journey
2019 — 2023
Film school in Zlín. From day one, I was drawn to the camera — not as a tool, but as a way to shape how stories feel. I focused on the technical and visual side of filmmaking, working as DoP on my graduation project.
My first year, a camera teacher brought me to a professional set as 2nd AC. From that moment I spent more time on set than in the classroom — commercials, music videos, series, short films, and AVATAR productions.
2024 — 2025
I joined Fameplay — one of the first large-scale AI audiovisual productions in Czech Republic — originally as camera operator on avatar shoots. Over time I became responsible for AI imaging, DoP work, and equipment management.
Working across HeyGen, Midjourney, Runway, Lumalabs and many others on real commercial projects for major brands. This is where both worlds merged.
2025 →
A fully-fledged creative practice blending generative tools with cinematic language. Working on campaigns for international clients, leading workshops on AI workflows, and pushing the boundaries of what's possible when you combine a camera operator's eye with AI's reach.
The craft doesn't change. The tools do.
But AI isn't everything.
AI fills a big part of what I do — but not all of it. I'm still actively shooting and editing classical work, and a lot of my time goes into Seismic.rec, a techno label and creative collective I help build out of Hradec Králové. There I work primarily as a lighting designer at events, but I also shoot promo content for Seismic and built their website — just like this one.
If you're looking for a collaboration that has nothing to do with film or AI — web work, lighting, anything visual — I'm open to it. I genuinely enjoy both.
Honestly, I think to do good work with AI you need to diversify. AI moves fast, and being all-in on a field that keeps shifting under your feet can wear you down. Working across mediums is how I stay grounded — and it keeps every part of my craft sharper.
Selected Work
Services
I work across film, video and editing — but right now I mainly specialize in AI.
Works with
About
From a small village in Czech Republic, I moved to Zlín to study film and media — where I began shaping my creative and technical skills. Eventually I moved to Prague, spending two intense years on various film sets and creative projects.
After some time, I felt the need to step out — so I spent half a year across Asia, living as a digital nomad. We came back with a small companion: we found him as a one-month-old puppy on the street and couldn't bring ourselves to leave him there. I love dogs in general — but this one especially.
After returning to Czech Republic, I settled in Hradec Králové, where together with other creative people we're trying to wake up a local scene and culture that has been quietly stagnating. Seismic.rec — a techno label and creative collective — grew out of that effort.
I started in classical production — camera assistant, DoP, camera operator. Over time I became deeply curious about AI and the possibilities it opens for visual storytelling. That curiosity led to Fameplay, and from there into a fully developed creative practice blending both worlds. Now I work independently, collaborating with productions and artists on projects across the full spectrum.
I also taught myself HTML and CSS to build our collective's site (seismicrec.com). A willingness to learn fast and push things until they feel right — whether it's filmmaking, AI, or web structure.
Contact
Whatever your project is about — I'll be happy to hear from you. I can handle projects of all sizes, from a single social post to a full production pipeline. If it requires more hands, I know the right people.